DEADWEIGHT
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What a Deadweight audit shows

A decision-ready count, the rule behind it, and a clear stop before any write action.

Illustrative sample only. The values below do not describe a real customer or promise the same result.

Audit summary

Audit complete
Billable profiles25,000
Inactive candidates4,800
Candidate share19.2%

The account has a material candidate group to review. No profiles have been suppressed and no bill change is claimed.

Recipe validation

All required signals resolved
  • Email eligibility, email property, and profile age conditions are present.
  • Received Email is checked over the last 72 weeks.
  • Open, click, site, product, checkout, and order activity are checked over all time.
  • Metric sources are retained separately where names repeat.

Cleanup readiness

Waiting for decision

Suppression permission has not been requested. To proceed, the owner would review the count, purchase the cleanup, upgrade OAuth scopes, and type the displayed approval phrase.

Billing checkpoint

Not available before cleanup

Plan impact stays pending until a suppression job completes and Klaviyo updates the billable profile count. The final action may be a manual plan change or profile auto-downgrade when supported.

What is intentionally absent

No raw subscriber list in the report

The audit result needs aggregate counts and object identifiers. It does not need to expose customer email addresses to prove the segment size.

No guaranteed dollar saving

A candidate share is not a tier quote. The invoice depends on the final processed count, the lower plan available, and the change applied for the next cycle.

No cleanup during the audit

Read and write actions are separated. The free audit cannot bulk suppress the candidate group.

Run this against your workspace

Connect through OAuth and get your account's candidate count.

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