Checked our Klaviyo bill today. $400 a month. For what?!
Pulled the whole list. Out of 25,000 subscribers, 7,400 have never opened anything. Not one email. Not once. Ever
And since Feb 2025 Klaviyo bills for every profile — so we pay ~$131/mo for people who left long ago. That's $1,572 a year. Burned
Because Klaviyo bills by tier — and ghosts sit in the count
Who can enter the review segment?
All of them can be suppressed in one click
And it's safe: suppressed ≠ deleted
History stays, billing stops, one click restores anyone
Everyone "cleans lists". Nobody watches the bill
Deadweight isn't a script you babysit. OAuth connect — no API keys. A dashboard, monthly auto-sweeps, cleanup presets tuned to your store — not just the default recipe. And a tier watchdog that checks your Klaviyo bill actually went down
Three ways to stop paying rent
FREE AUDIT
- Every ghost — named
- Your exact overpay math
- Suppress-ready segment
- Keep it even if you leave
CLEANUP PACK
- Same engine as Autopilot
- Run them whenever you want
- Before-after proof each run
AUTOPILOT
- Monthly ghost sweep
- Tier watchdog — bills actually drop
- Anyone restorable, anytime
- Cancel whenever
paid plans pick up right where your free audit ends — same ghosts, no re-work
Notes from the Klaviyo billing desk
Before you connect
Does the free audit change profiles?
It creates or updates a named review segment and reads aggregate counts. It does not suppress profiles and does not have subscription-write permission
Can Deadweight guarantee a lower Klaviyo invoice?
No. The audit measures candidates and models plan impact. After cleanup, Deadweight rechecks the processed billable count. Your final invoice still depends on plan eligibility, renewal timing, add-ons, negotiated pricing, tax, and whether a manual plan change is required
Where does the profile snapshot live?
Inside your Klaviyo account as a temporary static list. Deadweight stores the Klaviyo object identifier and aggregate evidence, not a second database of subscriber email addresses
What if a required metric is missing or duplicated?
The audit resolves metric sources explicitly. Zero-event conditions must be zero across every matching source. If a required metric cannot be interpreted safely, the audit stops instead of treating missing data as inactivity